{"built_at":"2026-08-19T20:48:24+00:00","coverage":{"first":"2010-01","last":"2026-09","month_count":201,"assembled_at":"2026-08-19T20:47:57+00:00"},"source":"https://pigasus.group/high-country","terms":"Republishing any figure here means carrying its attribution string. For some sources that is the licence term, not a courtesy.","tiles":[{"id":"blri_visits","label":"Blue Ridge Parkway recreation visits","value":1021995,"unit":"visits/month","month":"2025-12","yoy_pct":8.9,"yoy_diff":null,"yoy_value":938147,"direction":"up","attribution":"Source: National Park Service, NPS Stats"},{"id":"parkway_station_vehicles","label":"Watauga Parkway-station vehicles","value":63540,"unit":"vehicles per month","month":"2026-04","yoy_pct":11.5,"yoy_diff":null,"yoy_value":57012,"direction":"up","attribution":"Source: National Park Service, Visitor Use Statistics"},{"id":"str_occupancy","label":"High Country STR occupancy","value":0.4152,"unit":"fraction (0-1)","month":"2026-07","yoy_pct":-2.2,"yoy_diff":null,"yoy_value":0.4246,"direction":"down","attribution":"Data source: AirROI"},{"id":"str_adr","label":"High Country STR daily rate","value":369.99,"unit":"USD/night","month":"2026-07","yoy_pct":15.9,"yoy_diff":null,"yoy_value":319.34,"direction":"up","attribution":"Data source: AirROI"},{"id":"abc_sales","label":"Boone + Blowing Rock ABC sales","value":1033221.04,"unit":"USD","month":"2026-07","yoy_pct":-1.8,"yoy_diff":null,"yoy_value":1051925.16,"direction":"down","attribution":"Source: North Carolina ABC Commission"},{"id":"sales_tax_distribution","label":"Watauga sales-and-use-tax distribution","value":1607210.24,"unit":"USD/month, county government's own distribution","month":"2026-06","yoy_pct":null,"yoy_diff":null,"yoy_value":null,"direction":null,"attribution":"Source: North Carolina Department of Revenue"},{"id":"tourism_employment","label":"Tourism employment (NAICS 72)","value":4195,"unit":"employees, monthly level","month":"2025-12","yoy_pct":0.6,"yoy_diff":null,"yoy_value":4171,"direction":"up","attribution":"Source: U.S. Bureau of Labor Statistics, QCEW"},{"id":"unemployment_rate","label":"Watauga unemployment rate","value":3.3,"unit":"percent","month":"2026-06","yoy_pct":-8.3,"yoy_diff":null,"yoy_value":3.6,"direction":"down","attribution":"Source: FRED, Federal Reserve Bank of St. Louis"},{"id":"gas_price","label":"Lower Atlantic gas price","value":3.716,"unit":"USD/gallon","month":"2026-07","yoy_pct":27.4,"yoy_diff":null,"yoy_value":2.916,"direction":"up","attribution":"Source: U.S. Energy Information Administration"},{"id":"weather_temp_anomaly","label":"Temperature vs. 1991-2020 normal","value":1.05,"unit":"degrees C","month":"2026-07","yoy_pct":null,"yoy_diff":-0.34,"yoy_value":1.39,"direction":"down","attribution":"Source: NOAA National Centers for Environmental Information, GHCN-Daily"},{"id":"weather_snow_days","label":"Snow days (>= 1 cm)","value":0,"unit":"count","month":"2026-07","yoy_pct":null,"yoy_diff":0,"yoy_value":0,"direction":"flat","attribution":"Source: NOAA National Centers for Environmental Information, GHCN-Daily"}]}