You're tracking a dozen things in your head. We put them on a screen.
The juggling act you manage intuitively, put on a screen.
Retail shops, salons, fitness studios, home service companies. You’re all managing the same juggling act. Inventory or scheduling, walk-ins versus appointments, repeat customers versus one-timers, online visibility versus word of mouth. You know the rhythms of your business intuitively. But intuition doesn’t scale, and it’s hard to hand to an employee.
Your data stack
Some of you are running Square or Shopify POS with full inventory tracking. Some managing appointments in Vagaro, Boulevard, Mindbody, or Wellness Living. Some running field service through Jobber or Housecall Pro. And some working with QuickBooks, a Google Calendar, and a spreadsheet.
That's fine. We meet you where you are.
What we connect and what it reveals
Scheduling + Revenue. Your Tuesday 2pm slot has been empty for six weeks. Your Saturday mornings are booked three weeks out. Connected, you'd be running a Tuesday-specific promotion to past customers.
Customer frequency. Your POS or scheduling system knows who's coming back and who isn't. Connected to email, that becomes an automated reactivation campaign.
Marketing attribution. You spent $400 on Instagram ads and got 12 new customers. Your Google Business Profile, which costs nothing, drove 34. You're investing in the wrong place.
Operational efficiency. What does a no-show cost? What's the optimal appointment length based on actual completion times? What's your safety stock level?
Trends over time. Which services are growing, which declining. Whether your repeat rate is improving or eroding. Patterns that turn into predictions.
What an insight looks like
“Your average customer visits 3.2 times before becoming a regular. But 44% of new customers don't make it past visit two. Your post-first-visit follow-up email has a 12% open rate and it's sent 14 days after the appointment, which is too late. Moving the follow-up to day 2 and testing a rebooking incentive could meaningfully change your retention.”
“Your top-selling product line is at safety stock levels 40% of the time, leading to roughly 6 stockout days per month. Each stockout day costs you an estimated $340 in lost sales. Setting up automated reorder alerts would eliminate most of those gaps.”
Which services apply
Marketing Engine
Builds the organic visibility and retention systems that bring customers back without paying for them twice.
Business Intelligence
Customer patterns, scheduling efficiency, inventory gaps, and marketing attribution — connected into one view.
Strategic Advisory
Pricing, service mix, growth decisions. A senior strategist who knows your numbers and helps you think through what to do with them.
One-time projects
POS setup, Google Business Profile buildout, email system configuration. Scoped work with a clear deliverable.
See what your business data is already telling you.
We'll pull your public data, show you what we find, and sketch out what connected data could reveal.